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Schema markup generator

Make JSON-LD structured data.

Type

Name / headline

URL

Image or logo URL

Short description

Phone

Street address

City

Country code

Social profiles, one URL per line

Opening hours

Price range

Author

Published

Updated

Brand

Price

Currency

Availability

Questions and answers

Question on one line, answer on the next, then an empty line.

JSON-LD (paste into the page)

Only describe what is really on the page. Test the result with Google’s Rich Results Test before publishing.

Made in your browser.

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How to add schema markup

Choose the type that matches the page: local business, organisation, article, FAQ or product.
Fill in the details.
Copy the code into the page’s HTML, then test it with Google’s Rich Results Test.

What does it do?

Schema (JSON-LD) tells search engines exactly what a page is about, such as a shop’s address and hours or a product’s price. It can help pages show extra details in search results, though Google decides when to show them.